Redefining Work- The Rise of Freelance Talent with Tony Buffum



The landscape of work is evolving faster than ever, challenging traditional hiring models and forcing businesses to rethink how they attract, engage, and leverage talent. As leaders face rapid change, they must become effective change agents to stay competitive.

Gayle Lantz speaks with Tony Buffum, VP of HR Client Strategy at Upwork, about how the rise of freelance work is reshaping the future of business and why it’s time to embrace a fresh perspective on work itself. With over 20 years of experience leading global HR teams and driving transformational change, Tony offers valuable insights into the changing world of work.

This episode serves as a wake-up call for leaders, challenging them to see a whole new way to view work and talent engagement. Tony stresses the importance of evolving approaches to talent and makes the case that it’s the talent itself that’s driving the need for change today.

This episode covers:

  • The rapid growth of freelance work and its impact on traditional employment models
  • Why organizations need to adopt a holistic view of their talent ecosystem
  • The importance of embracing AI and new technologies to stay competitive
  • How HR can evolve to become a strategic partner in talent transformation
  • Practical steps for leaders to start integrating freelance talent into their workforce
  • Why HR professionals must be bold champions of change in this new era

Tony encourages HR leaders to be proactive in driving needed change and offers actionable advice for executives looking to leverage the full spectrum of available talent. 

This episode challenges listeners to reconsider their approach to work and talent management in a rapidly changing business landscape.

LINKS:

https://www.upwork.com

linkedin.com/in/tony-buffum-hrexecutive

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Navigating Resistance: Turning Reluctance into Readiness for Change

Break Free from Imposter Syndrome: Defeating Self-Doubt with Sheila Buswell

Contact Gayle Now

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